/ CARRIE UNDERWOOD
Reflection: The Las Vegas Residency
Year(s)
2021
Our contribution
Virtual set extension
Managed by
Fireplay
Photo Credit
Ralph Larmann
Collaborator(s)
Creative Director: Barry Lather
Production Designer: Joanna-Maria Helinurm
Lighting Designer: Nick Whitehouse, Brian Vaughn
Content Video Director: Will Baker
Video Content: Blink & Comix
The stunning visuals for Carrie Underwood's Reflection Tour were the result of a high-production-value, multi-studio collaboration. Virtual set extensions transformed the stage into an expansive, immersive ultra-wide cinematic canvas, giving the superstar's performance a sense of scale that matched its energy.
Every creative choice we made was based on our desire to highlight Underwood’s onstage presence. Because increasing her popstar grandeur was our objective, we built visual worlds not just to support her performance, but amplify it. The result was a rich, dynamic environment. Each detail was tailored to elevate the artist during her residency and make each moment onstage feel unforgettable.